![]() A large installed base looking for something new Here's why this reasoning makes a lot of sense. Since Apple is rumored to be launching cheaper iPhone X-like phone with a 6.1-inch liquid crystal display (LCD), as well as a larger version of the iPhone X later this year, Piper Jaffray analysts think that "as options for the 'X-gen' iPhone expand, 'shots on the goal' for upgrading increases." Just 8% of users didn't upgrade because they "prefer a larger screen," and 17% didn't upgrade for other reasons. ![]() The next biggest problem, though, is that 31% of current iPhone users consider the iPhone X "too expensive." ![]() ![]() Data source: Piper Jaffray report, via Apple 3.0.Īpple's biggest problem, it seems, is the fact that 44% of the surveyed individuals are simply content with their current devices and can't be bothered to shell out the significant sum that's required to upgrade to the iPhone X. ![]()
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